Designing experiences,
to drive impact

As a multi-disciplinary designer, I love creating experiences through design, from creating memorable aesthetics to delivering micro-moments of delight - all combine to create brand impact to drive any business forward. I am lucky enough to apply my thinking every day for brands and corporations whether big or small.

Originally from the UK, I currently live in Dubai, UAE where I am a Product Designer at Majid Al Futtaim. Within my 10+ years experience in the design industry, I come from a diverse creative background including brand strategy & design, marketing, advertising & experience design.

Having worked across start up, agency and corporate life - understanding people and how businesses work is key to delivering with success. I lead in collaborating directly with decision makers to partner in business performance.

I'm grateful to work with small businesses and global brands within my career including:

To view more work, discuss any collaborations or just a chat, feel free to get in touch
+971 (0) 52 103 5175